Commercial & AI
Specialized in making online video for brands and companies
Free The Frog
AI commercial
This is a 100% AI-generated commercial I have been working on as a training project: visuals, sound design, music, everything! Together with ChatGPT, my creative partner in developing and refining prompt structures, I created numerous images in Midjourney V7 (with additional editing in Photoshop and MJ’s own editor) before bringing them to life with Runway Gen-4, Kling 2.1, and Veo 3. All sound effects were created in Elevenlabs . The music was made in Suno (thanks Bart Van Liemt for helping with the lyrics). Everything tied together in Premiere, After Effects & Audition.
A fun exercise to keep learning and pushing what’s possible with AI.
Ribbit.
Donney Cain - "Keep The Flame"
AI Music Video
A New Star is Born! Meet: Donney Cain. Created by me with AI. From his look, to the lyrics, the music and this entire live concert video. I’m not a musician (I only sing in the shower), but thanks to AI I can now bring a complete artist to life. Live from my studio in Amsterdam.
Happy New Year
AI commercial
This little film lives in a miniature, magical Amsterdam. It mirrors what AI is to me: an enchanted tool that enhances my work and brings new worlds to my fingertips. Closer to people. Wider in possibilities. Grateful for 2025 and all the new people I’ve crossed paths with through AI — and excited for what 2026 will bring. I hope to connect with many more of you in the new year. Wishing you a beautiful, creative new year.
A tribute to Vermeer
Created with AI & edited
This film started as a creative experiment: what happens when Vermeer’s masterpieces meet AI? Using Runway Gen-3, I brought his iconic paintings to life with editing and sound design. The result went viral in the Netherlands, capturing millions of views and major media attention.
Ollie - Youth Empowerment
Directed, filmed & edited
Discover the power of personal growth and development in my latest short film for Ollie, a leading company that helps young people unleash their full potential. The inspiring story of Milou illustrates the importance of listening to your inner voice and choosing what brings you happiness. This video will be part of Ollie's training program, aiming to motivate young individuals to find their own path and excel in their personal journey.
Intergamma
Directed, filmed & edited
Online commercial for the biggest hardware store in The Netherlands. It promotes their educational program that offers young people the opportunity to earn money while studying. I took on the entire project by myself from concept to filming, editing and VFX (I went out of my comfort zone and even did the voice-over!)
Documentary
Capturing the beauty of everyday scenes with focus on storytelling
Tante Iki (Aunt Iki)
Directed, filmed & edited
Sigrid Koetse (1935), award-winning actress and grande dame of the Dutch theater, lived most of her life in the public eye, always surrounded by a crowd of admirers. Now, she spends her winter years secluded in her Amsterdam home struggling with the silence of life without applause. With this powerful short documentary, filmmaker Wytse Koetse (1979) brings his remarkable aunt back into the limelight, unlocking memories of the past that shape her life today.
Jimmy on the Run
Directed, filmed & edited
A 7-minute portrait of natural born fashion and street photographer 'Jimmy on the Run'. Coming from rural China, he now roams the streets of Amsterdam always chasing the next best picture. This short film shows Jimmy’s passion for the lens, his dynamic lifestyle and his struggle with family expectations.
De benen van Amsterdam (Legs of Amsterdam)
Directed, filmed & edited
In the fast-paced rhythm of everyday Amsterdam, Frans van der Meer runs his 90-year-old bike shop as one of the city’s most authentic bicycle repairmen. Frans not only knows his trade, but also harbours a piece of old Amsterdam, where the city is like a village, where neighbours are like family, and bicycles are like legs.
Come fly with me
I’m Wytse Koetse, an Amsterdam-based Filmmaker and AI Creative specialized in creating online videos for brands and companies.
I combine my cinematic expertise with innovative AI techniques to explore new ways of visual storytelling.
In addition to my commercial work, I also focus on documentaries, capturing the beauty of everyday scenes.
Together, we can bring your brand’s vision to life through creative, authentic storytelling.
This is the creativity of one maker. Two years ago, you would have needed teams of people working for months to create something like this. And this guy just made it, all on his own!
This is the creativity of one maker. Two years ago, you would have needed teams of people working for months to create something like this. And this guy just made it, all on his own!
— Alexander Klöpping about “A Tribute to Vermeer” by Wytse Koetse on The Evening Show “Eva” by Eva Jinek (NPO, September 18, 2024)
Wytse Koetse captures the spirit of Ed van der Elsken’s raw, honest style, using his own lens to tell stories in a way that feels both timeless and deeply personal.
Wytse Koetse captures the spirit of Ed van der Elsken’s raw, honest style, using his own lens to tell stories in a way that feels both timeless and deeply personal.
— Eye Filmmuseum Magazine (December 21, 2023)
Koetse’s documentary work is disarmingly intimate, portraying the emotional depths of his subjects with sensitivity and respect.
Koetse’s documentary work is disarmingly intimate, portraying the emotional depths of his subjects with sensitivity and respect.
— Theaterkrant (October 22, 2021)
With a delicate hand, Wytse Koetse crafts an emotional portrait of Sigrid Koetse, balancing personal affection with artistic vision.
With a delicate hand, Wytse Koetse crafts an emotional portrait of Sigrid Koetse, balancing personal affection with artistic vision.
— Trouw (February 21, 2022)
Koetse’s film about his aunt Sigrid captures the vulnerability and dignity of a true theatre icon, making a lasting impression.
Koetse’s film about his aunt Sigrid captures the vulnerability and dignity of a true theatre icon, making a lasting impression.
— Haarlems Dagblad (February 14, 2022)
Wytse Koetse blends AI and art in a groundbreaking way, transforming the familiar image of Vermeer’s ‘Girl with a Pearl Earring’ into something unexpected and engaging.
Wytse Koetse blends AI and art in a groundbreaking way, transforming the familiar image of Vermeer’s ‘Girl with a Pearl Earring’ into something unexpected and engaging.
— Algemeen Dagblad (August 15, 2024)



















